This trend works best for brands that are particularly active, energetic, or boundary-pushing, as neon is commonly associated with youth, nightlife, and motion. Lyft ( and Doc Martens ( are both making great use of neon in their Instagram Highlight covers, pulled from the brands’ hot pink and neon yellow, respectively. Neons We all need more neon, don’t we?Īnother Instagram Highlight cover trend for 2022-one that goes hand in hand with colorful minimalism-would be the use of neon details. You can also insert a marble-themed stock asset as the background. Marbling is a built-in graphic effect that you can apply to literally any image in just one click.
Fabric textures ( White marble ( Watercolor paint detailing ( you know? You can create your own Instagram Highlight covers in marble using Shutterstock Create.These backgrounds can be made from almost anything you could imagine, but a few popular options include: Decorative Backgrounds Texture and pizzazz, please.Īt the opposite end of the spectrum lies another, busier trend: the decorative background. Tons of massive brands are taking this hyper-minimal approach for Highlight covers including Reebok ( Google ( and Lauren Conrad ( 2. No photo, no text overlay, no other details-just pure color. One of the more interesting Instagram Highlight cover trends for 2022 is the use of a solid color and nothing more. Solid Colors There’s no such thing as too minimal. Wondering what all the biggest brands are doing with their Instagram Highlights covers? Here are five color-related trends you won’t want to miss. Every single color in the world evokes emotion and has meaning, and color is often the quickest way to make a statement.Ģ022’s Top 5 Color Trends for Instagram Highlight Covers Last but not least, consider color psychology/theory when choosing colors for your Instagram Highlights covers. Are you going to place text and/or an illustration over the color? If so, it should have enough contrast to ensure that the foreground is easy to see at a very small size. Another important consideration when choosing colors is legibility. For example, you might choose a seasonal color that celebrates an upcoming holiday or a color combination that reflects an important social issue (like rainbow for LGBTQ+ representation). Another good reason not to choose a brand color would be to connect with a current issue that’s bigger than your company. (And don’t worry, we’re sharing tons of examples of both approaches below.) There’s no right or wrong answer here, as long as you make an intentional decision. While many companies stick to one or two brand colors for all their Highlight covers, others prefer the arguably more authentic look of also including non-brand colors. By choosing an exact brand color, you’ll make sure your entire Instagram profile feels cohesive, tidy, and professional. If you’re not sure where to begin, you can’t go wrong with your brand’s established color palette. To choose the best color for your brand, consider the following tips: Given their prominent location and small size, it’s no surprise that color makes the biggest impression for a Highlight cover. As shown in the examples above, Highlights appear as small circles at the top of your profile just beneath your personal/business information. Released back in 2017, Instagram Stories Highlights have become one of the most important parts of any IG profile. Tips for Choosing Colors for Instagram Highlight Covers Given their top billing, you can’t miss Instagram Highlight covers.
#Highlight covers how to
Quick steps for how to change the color of any IG Highlight cover.More real-world examples of popular colors used in Highlight covers.
The top 5 Instagram Highlight color trends for 2022 with examples.How to choose the right color for your brand.To help you get this tiny-but-critical piece of real estate right, we’re walking you through everything you need to know about using color in Instagram Highlight covers:
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